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Creative research for app teams

Fresh references for your app’s next UGC test.

01 / Discover

Follow your competitors.
Find ideas beyond them.

Research the apps you compete with, then explore hooks and formats you could adapt to your product.

Direct competitors

Study how similar apps introduce the product and demonstrate its value.

Other apps

Explore different openings and formats for your next creative test.

The examples above are a curated preview. We’re preparing the launch catalog for research by app, video language and date range.

02 / Understand & collect

From a reference
to your next shoot.

Watch the video, study the available transcript and collect the references you want to test.

Interactive previewView original
JustWatch@setupspawn
Demo preview. Saving changes this preview only.

JustWatch in 18s.

A series hook. A streaming search. A useful result.

views
966.6K
likes
83.9K
comments
456

The opening

“Powerful websites you need to know part 9.”
The product
A way to find where a movie or show is streaming.
The sequence
A familiar series hook. A screen demonstration. A useful result.
  • Catalog video
  • Recorded metrics
  • Editorial notes

References for the next shoot.

Keep product demos, openings and ideas in collections for each round of organic content or ads.

Widgetable

@widgetable

View original on TikTok

Turbo AI

@kaitt.ugc

View original on TikTok

Turbo AI

@studywithzeus

View original on TikTok
Example collection4 references

03 / Questions

A few answers.
Before you begin.

What happens when I join early access?

Leave your email and app or website link. We’ll notify you when SpyPosts launches and use app links to help prioritize coverage. Joining the list does not create an account or start a subscription.

Will there be new references regularly?

Our plan is to refresh the catalog daily with new app videos showing traction, so you can find references for each round of testing. Daily updates are planned for launch; this preview is a fixed selection.

What is SpyPosts?

SpyPosts is building a creative research workspace for app founders and marketing teams. Find references from competitors and other apps, study their hooks and formats, and organize a shortlist for your next organic videos and ads.

Can I use references for organic content and ads?

Yes. Use references to plan organic UGC or paid ad creatives. The current examples are TikTok videos; they are not a verified ads library or proof that a format will convert for your app.

Which platforms can I research?

We’re preparing a TikTok video catalog for launch. The references on this page are examples. Instagram Reels and YouTube Shorts are not available yet.

Which apps and video languages can I research?

The launch catalog is still being prepared. We’re prioritizing consumer apps and references in English and Portuguese. This page shows a curated preview, not the full launch catalog. Leave your app link when joining early access to help us prioritize coverage.

Can I research a specific date range?

Research by app, video language and date range is part of the launch experience we’re preparing. The sample gallery on this page only searches and filters its curated examples.

Does SpyPosts adapt videos or send briefs to creators?

SpyPosts focuses on researching and organizing references. Automatic adaptation and shared creator briefs are not available. You choose the creative direction and prepare instructions for your creators.

What do the performance numbers tell me?

They describe the source video's observed performance. Metrics and analysis depend on the data available for each reference. They do not measure ad spend, installs or revenue, and are not a prediction of your results.

Can I organize references for different shoots?

Yes. Save videos to your library and organize them into collections for different shoots or creative tests. Collections on this page are examples, and the demo save button only changes the preview.

04 / Early access

Get notified when
SpyPosts launches.

Leave your email and app link to help us prioritize coverage.

Launch updates only. No payment required.